We solve the problems behind your problems
Although traditional machine learning is good at "you might also like" recommendations, which reinforce your customers' tastes today, it's not much help at predicting what they'll want tomorrow - or next month. Our predictive analytics software, on the other hand, generates content that not only meets your customers' needs right now, but also learns from every interaction, so it can surface new products and categories that meet subscribers' evolving tastes and moods over time.
I'd highly recommend Coherent Path for other retailers, and not just retailers, but anyone that's looking to deliver a very high quality one to one customer experience. We've been able to partner with them to deliver the experience we thought we could only envision.
With Coherent Path's "active learning" algorithm, it enables us to dynamically respond to changes in customer behavior in a way that is both faster and more accurate than our previous methods.
I think the thing that separates Coherent Path from the pack is its sincerity. I think today it's so easy to copy features and functionality but it's very difficult to copy culture and the belief and the assiduousness of the care that a company puts into the way they conduct their business.
Using Coherent Path is an operational win. The email team is now thinking this is where we want to move all of the e-mail production. Stop doing these fully baked modules and really get down to these discrete ingredients that we can manage much more quickly.
Coherent Path allows us to better understand each customer... to deliver personalized offers and experiences that resonate and build trust. As a result, we see increased customer engagement and revenue.
Coherent Path has been able to identify themes that were not speaking to. We send them our plans and they identify the audiences that we don't have relevant content for. They make content recommendations so we have relevant things to speak to the customer about.