Top retailers trust us to deliver the right content, at the right times, to the right customers—creating increased revenue, driving engagement with their most high-value categories, and building strong, lasting relationships with every customer.
Before Coherent Path we used to build all of our e-mails from scratch. We didn't reuse any of our content and it was really time consuming. With Coherent Path, we've created a lot of efficiencies and seen lifts in open and click through rates, sales per email, and omni-channel sales.
Using Coherent Path is an operational win. The email team is now thinking this is where we want to move all of the e-mail production. Stop doing these fully baked modules and really get down to these discrete ingredients that we can manage much more quickly.
Coherent Path has been able to identify themes that were not speaking to. We send them our plans and they identify the audiences that we don't have relevant content for. They make content recommendations so we have relevant things to speak to the customer about.
We plug directly into your email service provider, and automatically gather all the transaction, website and email data we need to generate a diet of personalized emails for every customer on your list. We then send that info straight to your ESP, making campaign automation a breeze.