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Coherent Path

Personalized Email Diet For Every Customer's Tastes

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IN THE NEWS

2020

Oracle Modern Marketing Blog | Coherent Path In The News
Conversions Aren't Always Sales: How Moments of Connection Keep Customers Coming Back
Business 2 Community | Coherent Path In the News
Segment Switch! How to Adapt When Your Customers’ Lifestyles Evolve
Digital Commerce 360
Email is not an ATM: Build relationships that don't "overdraft" trust
Oracle Modern Marketing Blog | Coherent Path In The News
Staying Ahead of Aspirations: How to Show Your Shoppers Their Next Favorite Products
Digital Commerce 360
The Customer Journey' Doesn't Exist Because No 2 Customers are Alike
Business 2 Community | Coherent Path In the News
Do Brick & Mortar Stores Still Drive Sales with the Help of Email - Absolutely!
Oracle Modern Marketing Blog | Coherent Path In The News
Why Customer Personas Need to Die: Moving Beyond Segmentation to Personalize at the Individual Level

2019

Oracle Modern Marketing Blog | Coherent Path In The News
In the Age of Spotify, Why Does Radio Still Exist? Because People Love Discovery In Their Diets!
Oracle Modern Marketing Blog | Coherent Path In The News
How to Personalize Emails at Scale — While Sticking to Your Brand's Creative Rules
Retail Customer Experience | Coherent Path In The News
How to Use Personalized Email to Build Emotional Intimacy with Your Brand
Internet Retailer | Coherent Path In the news
Personalizing by Theme: AI Allows Brands to Personalize Within Campaigns
dunnhumby logo
Debunking Common Myths About the Retail Customer Journey
media post
Geometric Modeling System Predicts Future Interests, Firm Says
Oracle Modern Marketing Blog | Coherent Path In The News
The Journey Through the Journey: Using Personalized Email to Streamline Each Customer’s Experience
Daily Research News Online
Patent for Coherent Path Customer Mapping Solution
Internet Retailer | Coherent Path In the news
How to Personalize in a Way that is Relevant to the Shopper Right Now
Forbes
Does Yesmail’s Sunset Mark The End Or The Beginning Of The Email Era?
MarTech Advisor | Coherent Path In the News
How to Convert Your Email Campaigns into In-store Traffic
Forrester-logo
Does Yesmail’s Sunset Mark The End Or The Beginning Of The Email Era?
Oracle Modern Marketing Blog | Coherent Path In The News
How Automated Email Templates Help You Scale Up Your Personalization
Internet Retailer | Coherent Path In the news
How Software Can Create Personalized Emails That Retain a Brand's Voice
MarTech Advisor | Coherent Path In the News
How to Overcome Barriers to Relevance in Email Personalization
Oracle Modern Marketing Blog | Coherent Path In The News
Evolving Your CX: How to Differentiate from DTC Brands
Digital Commerce 360
Email is not an ATM: Build relationships that don't "overdraft" trust
Total Retail | Coherent Path In the News
How to Automate Email Personalization While Maintaining Creative Control
Oracle Modern Marketing Blog | Coherent Path In The News
Staying Ahead of Aspirations: How to Show Your Shoppers Their Next Favorite Products
Oracle Modern Marketing Blog | Coherent Path In The News
Why Gmail’s New Promotions Tab Is a Big Plus for Your Email Campaigns
Internet Retailer | Coherent Path In the news
How To Put the Magic Back Into Ecommerce Personalization
Business 2 Community | Coherent Path In the News
How Machine Learning Can Prevent Email Fatigue

2018

Oracle Modern Marketing Blog | Coherent Path In The News
Want to Connect with Millennials? Take a Page from Print Catalogs
Total Retail | Coherent Path In the News
How Moments of Meaning Deliver Magical Results for Your Email Program
Business 2 Community | Coherent Path In the News
Why Your Customer's Reality is the Only Reality that Matters
Oracle Modern Marketing Blog | Coherent Path In The News
Is Your Personalization Strategy Missing How To Be Personal?
Oracle Modern Marketing Blog | Coherent Path In The News
A Tale of Two Sweaters: Why Segmentation Alone Isn’t Enough
entrepreneur-logo
Not Listening to His Investors Was One of the Best Decisions This Entrepreneur Made
Business 2 Community | Coherent Path In the News
There Are Balls and Strikes – How Do You Make the Right Call?
Oracle Modern Marketing Blog | Coherent Path In The News
3 Ways Retailers Can Heat Up Their Summer Email Campaigns
Business 2 Community | Coherent Path In the News
How Top Retailers Miss the Mark with Email Marketing [Infographic]
mte_logo
Why Good Wine Recommendations and Personalization Go Hand-in-Hand
lux-daily
3 Ways for Retailers to Improve their Email Marketing Campaigns
Total Retail | Coherent Path In the News
Wayfair Makes Shoppers’ Inboxes a Happy Place
Business 2 Community | Coherent Path In the News
Wayfair is Getting Email Marketing Right – But How Do Other Top Retailers Stack Up?
MarTech Advisor | Coherent Path In the News
The Best of... Marketing Automation in 2017 and early 2018
Business 2 Community | Coherent Path In the News
Wayfair is Getting Email Marketing Right – But How Do Other Top Retailers Stack Up?
Marketing Profs logo
How 100 Retailers Engage New Email Subscribers
mte_logo
Email Marketing Metamorphosis: How to Make Your Customers Love Their Inbox Again
Oracle Modern Marketing Blog | Coherent Path In The News
How to Convert Consumers into Loyal Customers
Business Insider logo
Stores 'bludgeon' their customers 'to death' with emails — and it's a horrible mistake
Inclogo
This 1 Simple Email Strategy Helped Wayfair Become a 4.7 Billion Dollar Company
Sourcing Journal
Email, Marketing and Personalization: Are Brands and Retailers Living Up to Expectations?
WWD
Report: Wayfair, Levi’s Lead in E-mail Marketing Methods
Retail Tech News
Failure to Track Customer Lifetime Value; Data Sets Best-Performing Retailers Apart
loyalty360-logoV1
Wayfair Earns Top Spot in Email Effectiveness Study
eMarketer resizes
Many Retailers' Personalization Focus is Blurry at Best
business wire logo
Wayfair Earns Top Spot in Email Effectiveness Study
media post edit
Three Tips To Ready Email Marketers For GDPR
Internet Retailer | Coherent Path In the news
The Role of Email in Building the Value of Your Business
Business 2 Community | Coherent Path In the News
Male vs. Female: When It Comes To Email Marketing, Does Gender Really Matter?
MKTNGinsight
Digital and Traditional Marketers Aren’t So Different After All
Oracle Modern Marketing Blog | Coherent Path In The News
Renting vs. Owning – A Marketer’s Guide
Oracle Modern Marketing Blog | Coherent Path In The News
How Machine Learning Personalization Drives Meaningful Connections with Millennial Audiences
Customer Think
Of Divas and Data: How Mariah Carey & Private Planes Are Making Your Data Messy
WWD
How Augmented Reality and Virtual Experiences Will Change Shoe Shopping
Luxury Daily
3 Email Tips for Luxury Retail
Footwear News
How Augmented Reality and Virtual Experiences Will Change Shoe Shopping
Total Retail | Coherent Path In the News
How Club Monaco is Getting Email Marketing Right
Oracle Modern Marketing Blog | Coherent Path In The News
What's on the Menu? A Balanced Email Content Diet
How 4 Boston tech leaders found awesome mentors - and how you can, too
Business 2 Community | Coherent Path In the News
The State of Email in Retail [Infographic]
media post edit
Coherent Path Launches New Email Optimization Tool
Business 2 Community | Coherent Path In the News
Why Smart Segmentation is Actually Individualization
Martech
The State of Email in Retail
business wire logo
Coherent Path Customer Staples Present at ETail West
media post edit
Coherent Path Email Tool Offered Through Oracle Cloud Marketplace
Martech
Oracle Marketing AppCloud Partner Coherent Path Launches App to Optimize Email Marketing Calendars
business wire logo
Coherent Path, an Oracle Marketing AppCloud Partner, Launches Application that Optimizes Retailers’ Email Marketing Calendars
adweek-logo
Why Marketers Should Own, Not Rent
Oracle Modern Marketing Blog | Coherent Path In The News
5 Best Practices to Get the Most out of Your Holiday Email Efforts
Commpro.biz | Coherent Path In The News
Even for Top Brands, There’s Room for Improvement in Email Marketing
Retail IT Insights
Email Marketing: How Top Retailers Fare When It Comes To Effectiveness
Marketing Land
A New Report Finds that Retailers Have Room for Improvement in Email Effectiveness
Internet Retailer | Coherent Path In the news
Which e-Commerce Retailer Has the Best Email Marketing Strategy?
media post edit
The Top Ten: Who's Best At Retail Email
Martech today
A New Report Finds that Retailers Have Room for Improvement in Email Effectiveness
Business 2 Community | Coherent Path In the News
How Does Your Email Marketing Program Stack Up?
Apparel
Which Brands Are Doing Email Marketing Right?
business wire logo
RSR Research Study Measures Top Retailers' Email Effectiveness
Business 2 Community | Coherent Path In the News
What Michael Pollan Can Teach Us About Email Marketing
media post edit
Why Email Marketing Needs to Move Beyond Personas
Luxury Daily
Retailers Too Focused On the Holiday, Not The Consumer
Business 2 Community | Coherent Path In the News
3 Common Email Calendar Planning Mistakes (And How To Avoid Them)
Business 2 Community | Coherent Path In the News
Omnichannel Overlooks this Crucial Part of the Customer Journey
BizReport new
Brands: This is Where You Should Experiment with Personalization
Business 2 Community | Coherent Path In the News
Age Matters - Generational Marketing from Baby Boomers to GenZ
Biz Report | Coherent Path In The News
Why Marketer's May Need Less Personalization, Not More
Business 2 Community | Coherent Path In the News
3 Reasons Why “Remailing” Is a Best Practice for Email Marketing
Venture Fizz | Coherent Path in the news
Math Meets Marketing: Coherent Path Helps Retailers Map Their Customers’ Digital Journeys
Biz Report | Coherent Path In The News
Is Personalization Bad for Business?

2017

Business 2 Community | Coherent Path In the News
Dating Faux Pas and Email Etiquette: Turning First Dates into Relationships
Business 2 Community | Coherent Path In the News
Long-Term Lift vs. Clicks: The Email Marketing Metrics that Matter Most
Retail Customer Experience | Coherent Path In The News
How to Create a More Balanced Content Diet
Business 2 Community | Coherent Path In the News
To Fight Fatigue, Get Engaged
Commpro.biz | Coherent Path In The News
The Key to Email Marketing Health? A Balanced Content Diet
Business 2 Community | Coherent Path In the News
What Good Email Marketing and Weight Watchers Have in Common
MarTech Advisor | Coherent Path In the News
Tops Tips for Optimizing Email Campaign Performance
Biz Report | Coherent Path In The News
58% of marketers to increase spend on email marketing in 2017
Biz Report | Coherent Path In The News
Retailers continue to miss the mark with email frequency, relevance
Built In Boston | Coherent Path In the News
How 4 Boston tech leaders found awesome mentors - and how you can, too
MarTech Advisor | Coherent Path In the News
Coherent Path Auto-Optimizes Promotions for Long Term Value
Coherent Path Auto-Optimizes Promotions for Long Term Value
crains-logo
If I Knew Then... James Glover
furnitureworld-logo
Weekly Retail Media Note #160: How Should Retailers Decide When And How Often To eMail Customers?
eMarketer resizes
How Do Retailers Decide When and How Often to Email Customers?
retail wire
Will content ever top discounts in e-mail campaigns?
Biz Report | Coherent Path In The News
Ad Roundup: 4 New Product Releases
media post edit
Coherent Path Launches New Email Optimization Tool
business wire logo
Coherent Path Unveils Content Library to Maximize the Value of Every Email
cdp institute logo
Advanced Math Will Optimize Marketing If Capitalism Survives
Biz Report | Coherent Path In The News
Survey Find Email Pressure for Retailers
Chain Store Age logo
Study: Marketers Still Rely Heaviy on Email Promotions to Drive Revenue
business wire logo
Coherent Path Survey Finds Retail Marketers Under Pressure to Send More Email
media post edit
Retailers Pressured to Send More Email: Study
business wire logo
Coherent Path Customer Staples Present at ETail West
loyalty360-logoV1
Three Tips for Creating a Better Customer

2016

loyalty360-logoV1
Neiman Marcus Tests Solution to Increase Customer Engagement Via Email
Internet Retailer | Coherent Path In the news
Neiman Marcus Gets Personal with Online Shoppers
business wire logo
Neiman Marcus Inspires Loyalty with Coherent Path Powered “Personal Shopper”
Media in Canada logo
autoTRADER’s Enhanced Targeting Opp
Auto Remarketing Canada
TRADER Corp. Partnership Creates 'Coherent Path' to Buying Decisions
Print
TRADER Makes Use of ‘Big Data’
Autosphere logo
TRADER Partners with Coherent Path on Big Data
Newswire logo
TRADER Corporation to Bring "Big Data" to the Canadian Automotive Industry
Marketing mag logo
TRADER Teams with Coherent Path on Consumer Intel
Dallas Business Journal logo
How Neiman Marcus is Using Technology to Customize the Shopping Experience

2015 - 2013

Web pro news logo
Is Cyber Monday Losing Its Luster?
beta Boston logo
Coherent Path Aims to Provide a ‘Gateway Effect’ for Retail Shopping
business wire logo
Coherent Path Unveils World’s Most Intimate Shopping Experience
BBJ logo
Coherent Path Raises $6.25M Series A to Fuel Growth
business wire logo
Coherent Path Raises $6.25M Series A to Fuel Growth
ad age logo
Dunnhumby Launches Venture Fund for Retail Data, Marketing Startups
marketwatch logo
New retail tech fund gets startups into Kroger, Tesco Macy's
pando logo
Dunnhumby established retail-focused venture fund with Boston tech pioneer as its head
guardian logo
Tesco Ventures into Conusmer Data with New Specialist Investment Fund
xconomy logo
Dunnhumby Ventures, Led by Balter, Looking for a Few Good Retail Startups
venturefizz logo
Dunnhumby Ventures and the Future of Retail

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