How Do Your Email Campaigns Stack Up Against Top Retailers?

Get Your Score!



Our Retail Email Grader will score the effectiveness of your email program compared to your peers and competitors. Based on our assessment of 100 top retailers, your custom report will answer:

  • Where are your emails hitting the mark or falling behind?
  • Are you sending too little or too many emails?
  • Are you optimizing your subject lines and email content?

The average retailer scores 49.5. 

Get your score!

Complete the form below to

get your grade

Your score is based on 4 key factors:


Purchaser Experience


The Purchaser Experience explores the types of emails that new customers are receiving in comparison to other email subscribers who have not purchased.

The retailers doing it best are…

Learn More

Email Frequency


Email Frequency is all about balancing the need to engage with your audience and drive sales vs. abusing your email list and driving customers away.

The retailers doing it best are…

Learn More

Email Content


Email Content is the harmony of email length, the subject line and creative, to the discounts and promotions within – email content is king for a reason.

The retailers doing it best are…

Learn More

Catalog Exposure


Catalog Exposure is the ability to turn a subscriber into an engaged shopper by identifying the topics or categories that are most relevant and interesting to them.

The retailers doing it best are…

Learn More

Want to Learn More?



Download our new study to learn:

  • How retailers are personalizing their emails to new customers
  • The email optimization techniques used by top retailers
  • The amount of emails retailers are sending to their email subscribers
  • Which retailers and verticals are outperforming others
Download Now