Why is email automation so challenging for marketers? It could be the lack of control or the belief that automated email campaigns are less personal
Coherent Thoughts: Nick Wiktorczyk, Co-Founder & CEO, Spently
According to industry experts, you’re 14 times more likely to sell to an existing customer than acquire a new one. It also costs five times less to
Coherent Thoughts: Jim Casale
Over the past year, the importance of leveraging graphics and images in email has increased. Since email is a channel that retailers can use to
Coherent Thoughts: Kyle Fugere, Head of Dunnhumby Labs
In this episode of Coherent Thoughts, James Glover speaks with dunnhumby’s Kyle Fugere about the changing grocery retail landscape. Kyle Fugere is the
Coherent Thoughts: Chad S. White
In this episode of Coherent Thoughts, James Glover speaks with Oracle's Chad S. White about the biggest misconceptions around email, maximizing the
Coherent Path Partners with Movable Ink to Deliver Increased ROI for Digital Marketers
BOSTON - Coherent Path, the email marketing calendar company, today announced that its application now integrates with Movable Ink. Movable Ink
Coherent Thoughts: Alex Chepovetsky
In this episode of Coherent Thoughts, host James Glover speaks with Alex Chepovetsky about digital transformation in retail. Alex is the President
Coherent Thoughts: Mark Emond
In this episode of Coherent Thoughts, host James Glover speaks with Mark Emond about digital transformation in retail. Mark is the President of
How Should Retailers Adjust Their Holiday Marketing Plans?
The holiday season is on the horizon, but the big question is how and where consumers will shop. Will consumers swarm malls and brick-and-mortar
Comfy Old Boots and Collector Sneakers: How to Use Your Customers’ Existing Tastes to Shape New Product Recommendations
Few things in life are more satisfying than sharing something new with an old friend. But as much as we all enjoy getting new things — and giving them