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4 Ways Big Data Can be Used to Improve the Customer Experience

October 24, 2019

4 Ways Big Data Can be Used to Improve the Customer Experience

In what ways can raw data contribute to improved customer engagement? The trick is figuring out how to get the most out of it. Merely having that

Chicago Peer Forum - Email Innovation

October 21, 2019

Chicago Peer Forum Recap: Turning Email Into an Innovation-Leading Channel

Chicago | October 2019 Spark Brand Loyalty Using Human Nature & Numbers The Chicago Peer Forum was held at the Museum of Science and Industry,

Utilizing Gmail's Promotional Tab | Coherent Path

October 21, 2019

Utilizing Gmail’s Promotional Tab

Coherent Path provides first-class support for the Gmail Promotions Tab, handling all the annotations needed to promote an email or offer while

October 2, 2019

Why Coherent Path’s New Patent Represents a Quantum Leap Forward in Email Marketing Technology

Every experienced marketer has worked with a range of email automation platforms — from the simple to the seemingly advanced. Most of these email

October 2, 2019

Coherent Path Patents New System for Optimizing Customer Purchase Trajectories

BOSTON — Coherent Path announced today that CTO and cofounder Greg Leibon has obtained a patent for a revolutionary mathematical

Use Email For Dialogue, Not Delivery | Coherent Path

August 14, 2019

Why You Should Use Email for Dialogue, Not Just Delivery

This May, email service provider Yes Marketing announced they were ending support for their Yesmail platform. They’re far from the only service

Coherent Path acquires RareLogic

July 14, 2019

Coherent Path Purchases RareLogic, Providing a New Suite of Apps to Simplify Email Campaign Management

Coherent Path has acquired RareLogic, an Ottawa-based company offering complementary apps and technology designed to help e-commerce businesses grow,

Boston Peer Forum Fairmont Copley Plaza | Coherent Path

July 3, 2019

Boston Peer Forum Recap: Getting Maximum Impact from Your Brand’s Email Personalization Strategy

Boston | June 2019 How to Drive Customer Obsession with Email Sometimes the best way to formulate a clear email personalization strategy is to see

Email Can Help You Stand Out from DTC Brands

May 17, 2019

How Email Can Help You Stand Out from DTC Brands

What makes a customer buy from a multi-brand retailer when they could often get the same item directly from the brand that creates it? After all, the

New York City Peer Forum March 2019 | Coherent Path

March 20, 2019

NYC Peer Forum Recap: How Retailers Are Moving to Dynamic Email Content

New York City | March 2019 Keeping Your Brand in the Driver's Seat of Email Personalization When it comes to delivering personalized, customized

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