In this episode of Coherent Thoughts, James Glover speaks with Oracle's Chad S. White about the biggest misconceptions around email, maximizing the
Coherent Path Partners with Movable Ink to Deliver Increased ROI for Digital Marketers
BOSTON - Coherent Path, the email marketing calendar company, today announced that its application now integrates with Movable Ink. Movable Ink
Coherent Thoughts: Alex Chepovetsky
In this episode of Coherent Thoughts, host James Glover speaks with Alex Chepovetsky about digital transformation in retail. Alex is the President
Coherent Thoughts: Mark Emond
In this episode of Coherent Thoughts, host James Glover speaks with Mark Emond about digital transformation in retail. Mark is the President of
How Should Retailers Adjust Their Holiday Marketing Plans?
The holiday season is on the horizon, but the big question is how and where consumers will shop. Will consumers swarm malls and brick-and-mortar
Comfy Old Boots and Collector Sneakers: How to Use Your Customers’ Existing Tastes to Shape New Product Recommendations
Few things in life are more satisfying than sharing something new with an old friend. But as much as we all enjoy getting new things — and giving them
4 Big Reasons Why Smart Email Marketing is the Future
4 Big Reasons Why Smart Email Marketing is the Future Email marketing is the highest performing channel in terms of pure return on dollars spent.
Campaigning Through Crisis: How Email Can Demonstrate Personalized Compassion in Uncertain Times
The whole world seems to have turned upside down over the past few weeks. Every morning, we wake up to news bulletins about tighter travel
Why Individualized Journeys Are the Next Step in Content Personalization
What’s the number-one factor that distinguishes a successful email campaign from an underperforming flop? It’s not the percentage of promotional
3 Ways Personalized Email Content Boosts your Marketing ROI and Customer Engagement
As we had previously covered in our recent article, Standout Email Marketing Stats of 2019, an incredible 293.6 billion emails were sent and received